PRIVACY POLICIES
Effective Date: Nov 23, 2025
Lizard LLC d/b/a Lacerta Spa, a subsidiary of Lizard Holding Company (“Lacerta Spa,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy describes how we collect, use, disclose, and safeguard information when you visit lacertaspa.com, schedule appointments, or interact with us online or in person.
By accessing the Site or using our services, you agree to the terms of this Privacy Policy.
1. Information We Collect
We collect information in the following ways:
A. Information You Provide Directly
Including but not limited to:
● Contact details (name, email, phone number)
● Appointment booking information
● Client intake & consent forms
● Preferences and service notes
● Payment information (processed through Boulevard Duo)
● Messages or inquiries sent through forms or email
● Employment-related information if you apply for a job
B. Information Automatically Collected
We may collect
● IP address, browser type, device information
● Pages visited, referring URLs, time spent on the site
● Cookies and tracking tools
This includes data collected via Google Analytics (see Section 4).
C. Information From Third Parties
We may receive information from:
● Boulevard (booking and client profile management)
● Boulevard Duo (payment processing and transaction data)
● Google Analytics and other marketing platforms
● Social media platforms if you engage with our pages
● Review platforms
2. How We Use Your Information
We use collected information to:
● Schedule and manage appointments
● Provide services and personalize client experience
● Process and verify payments (via Boulevard Duo)
● Maintain accurate client profiles in Boulevard
● Send confirmations, reminders, and communications
● Improve website functionality and service offerings
● Execute marketing campaigns and measure performance
● Respond to your inquiries
● Meet legal and regulatory requirements
3. How Boulevard and Boulevard Duo Use Your Information
We use Boulevard as our online booking, client management, and payment processing system.
This means that certain personal information is stored and processed by Boulevard, including:
● Booking details
● Client contact information
● Service history
● Intake form data
● Payment transactions (via Boulevard Duo)
Boulevard’s systems are PCI-compliant and incorporate safeguards to protect your information.
For more details, refer to Boulevard’s own privacy policy and terms of service.
4. Use of Google Analytics
We use Google Analytics to understand how visitors interact with our website.
Google Analytics may collect:
● Device and browser information
● IP address (may be anonymized depending on configuration)
● Pages visited, time spent, and engagement behavior
● General geographic location (non-precise)
Google may use this data to provide aggregated statistical insights.
You can opt out of Google Analytics tracking using Google’s opt-out browser add-on.
5. Cookies and Tracking Technologies
We use cookies and similar tools to:
● Enable booking features
● Save user preferences
● Measure website traffic and performance
● Support marketing and retargeting campaigns
You may disable cookies through browser settings, though some features may not function as intended.
6. How We Share Information
We may share information with:
● Boulevard and Boulevard Duo (booking and payments)
● Email/SMS providers (for reminders and marketing)
● Google Analytics
● Marketing platforms (e.g., Meta, Google Ads)
● IT, hosting, and site maintenance vendors
● Professional advisors (legal, accounting)
● Government agencies if required by law
We DO NOT SELL your personal information.
We may share aggregated or anonymized data that cannot identify you.
7. Payment Processing
Payment information is processed through Boulevard Duo, which complies with industry security standards (PCI-DSS).
Lacerta Spa does NOT store full credit card numbers or CVV data.
8. Data Retention
We retain information for as long as necessary to:
● Provide services
● Maintain business and tax records
● Comply with legal obligations
You may request deletion at any time (see Section 11).
9. Data Security
We use administrative, technical, and physical safeguards to protect your information.
However, no method of electronic transmission is completely secure.
You provide information at your own risk.
10. Children’s Privacy
Our website and services are not directed toward children under 16 years of age, and we do not knowingly collect their personal information.
11. Your Privacy Rights
Depending on your jurisdiction (including Washington, D.C.), you may have the right to:
● Access the personal information we hold
● Request correction or deletion
● Opt out of marketing communications
● Request a copy of your data
● Limit certain uses of your information
To exercise these rights, contact us at the email below.
12. Email & SMS Communications
By providing your phone number and email, you consent to receive:
● Appointment confirmations
● Service reminders
● Operational updates
● Promotional messages
You may opt out at any time by:
● Clicking “unsubscribe” in emails
● Replying “STOP” to SMS messages
13. Third-Party Links
Our Site may contain links to third-party websites.
We are not responsible for their privacy practices.
Please review their policies before submitting personal information.
14. Contact Us
For questions or privacy requests:
Lacerta Spa
Lizard LLC, a subsidiary of Lizard Holding Company
Washington, DC
Email: usprivacy@lacertaspa.com
Phone: 202-643-1440
15. Updates to This Policy
We may update this Privacy Policy occasionally.
Changes will be posted with a new “Effective Date.”
Continued use of the Site signifies acceptance of the updated policy.